Driving Engagement from Complex Information in Regulated Industries
TL;DR: Traditional long-form documents in finance, legal, and healthcare often go unread. Libertify and Docustream transform these into engaging, interactive experiences using video, avatars, and AI. This boosts attention, understanding, compliance, and ROI.
The Attention Crisis
Modern audiences have a shrinking attention span—just 8 seconds on average. Long documents are skimmed or ignored. People prefer engaging, bite-sized video content.
Why Video Wins
Video now accounts for over 80% of internet traffic. Viewers retain 95% of video content vs. 10% from text. It’s preferred by both consumers and executives.
Information Overload
People face 4,000–10,000 messages per day. In regulated industries, important messages get lost in dense documents, resulting in poor comprehension, inaction, and compliance risks.
Understanding the Psychology
- Cognitive Overload: Too much info causes shutdown.
- Selective Attention: People skim for relevant bits.
- Status Quo Bias: Complexity leads to doing nothing.
- Effort Avoidance: Dense text feels too hard.
Behavioral Science: Using Nudges
Use salience, chunking, interactive aids, storytelling, and calls to action to guide users. Behavioral nudges help people understand and act.
Solutions: Libertify and Docustream
Libertify turns static documents into:
- Video explainers
- Interactive chats and quizzes
- Avatar-guided storytelling
- Analytics and personalization
Docustream enhances websites and documents with:
- On-page avatars
- Story-based walkthroughs
- Video + Q&A + quizzes
- Real-time feedback and analytics
Real-World Impact
- 12× more engagement with Libertify
- 40% higher understanding with Docustream
- Up to 10× more conversions
- Time savings through fewer support queries
- Improved user satisfaction
Conclusion
Regulated industries must evolve from dense PDFs to engaging experiences. Libertify and Docustream use interactivity, video, and behavioral design to ensure critical info is understood and acted on—turning a liability into a strategic advantage.
